Inspiring the Next Generation of Gamers
Video Game Amateurs (VGA) Power Up! Festival sparks a vibrant ecosystem of creativity, connecting attendees with the latest trends, emerging voices, future-forward experiences, and a community of like-minded individuals.
An interactive one-day experience where a community of 5,000+ individuals and 20+ brands converge to celebrate the boundless energy of creativity and culture, powered by gaming as the source of what drtives the culture.
12 hours of non-stop inspiration across two stages, featuring music, culture, and gaming that ignites the next generation of creators/gamers.
Power Up! Festival isn’t just another event—it’s where five worlds collide: festival production, fan engagement, video, experiential design, and brand success. Together, they create a cultural engine that fuels inspiration and sparks innovation. It’s a launchpad for the next wave of creators, dreamers, and pioneers, pushing the future of art, design, gaming, music, and youth culture forward.
Highlights:
Developed and launched Power Up! Festival live streaming: Gave FGC (tournament players) an opportunity to serve them as a hub for gaming alongside the music festival.
Partnership strategic strategy: Brokered a partnership with Bronx Brewery and Red Bull to have them activate a separate stage for up and coming artists..